The Bermuda Triangle
When we talk about marketing we need people who have three wants or needs. First they must need or want the service or product we have, we need them to have money for the service or product and we need access to these people. This is usually the problem that most small business owners or entrepreneurs face. The Bermuda triangle of a marketer is finding the people who want what we have, these people having the money to afford what we have and then having access to the people.
I have found a solution to the problem my local chamber of commerce. It sounds so simple doesn’t it but hold on have you joined your local chamber of commerce? Don’t think about it call them today and become involved with them. When you join a Chamber of Commerce it is full of people you can network with. Somebody always knows somebody else who can help you with a problem or needs something from you.
You usually have to pay a fee for belonging to your Chamber but after receiving just a couple of clients from referrals and building a few relationships you will more then cover your fee and make you some money as well.
Tell me if you belong to your local Chamber of Commerce.