Merriam-Webster tells us that a cog is a wheel or bar with a series of projections on its edge that transfers motion by engaging with projections on another wheel or bar. This truly does explain Infusionsoft and the job that it does. It takes a series of cogs and makes them all work together to create motion and engagement of a business… of your business. The beautiful part about the entire process is that you don’t have to fully understand how it all works you just have to understand all Infusionsoft can do for you and go forward. So that is why I thought knowing about the different cogs of the software could be of benefit to you!
Infusionsoft is an all-in-one sales and marketing software for small business. What this all entails are the cogs of CRM, marketing and E-commerce all working together which helps you get more customers, grow sales and save time. It is the perfect software for small businesses with active websites. With the coaching, training and help that Infusionsoft offers to small businesses it is almost impossible not to succeed.
If you are looking for one system that combines marking in finding and developing new leads and CRM to work hot leads and close sales there is a cog that fulfills that need. Need one system that can automate mailing lists, shopping carts, and online marketing Infusionsoft can take care of that. If you are a local service type business and need one system for customer management and marketing then this software is the answer.
The CRM in Infusionsoft is called the “brain.” It centralizes and collects all the date of a customer. Automation is the key to the success of marketing done. It attracts and leads prospects into buying customers and then follows them through the different campaigns and funnels you set up. Store fronts, billing, shopping carts are all a part of the E-commerce part of Infusionsoft and is usually the miss cog of other services that small businesses might be drawn to.
So, the cogs of CRM, E-commerce and marketing are what makes up Infusionsoft and what makes it such a successful software for all of the above needs. It makes sure that your business does not spin out of control and loses its overall view of sales and marketing. It makes sure that you follow up with leads, prospects or customers with targeted campaigns for each. You don’t need to have several different monthly services to pay for, hire more staff because of your success. All you need is the all-in-one solution of Infusionsoft.