You probably hear it all the time but wonder what it really means. How do you customize your Facebook Fan Page? To customize means to make or alter to individual or personal specifications. Today, that is exactly what we are going to look at doing. Now that you really know what it means we will be able to put some action into doing the customization.
First, thought needs go into the goal you have for your Facebook Fan Page. What results do you want from the page, what will be your call to action. Then you need to think about what problem you are planning on helping people with. This will be more important as you start thinking about your content but having a profit platform in the beginning is important. Your actions on your page need to be effective and efficient.
Now that you have put some thought into your fan page your customization is you! Your branding should reflect you and the business you want to share with the world. Expressing your message to your market needs to be authentic so they get to know the real you. Think about your color schemes and what they are sayings are they big and bold to capture the attention of your audience? You also need to think about creating imagery that is emotion evoking. What do you want your audience to feel; happy, sad, excited?
Setting up and customizing your Facebook Fan Page takes more work in the beginning but once you start gathering your target market community and they start liking you, trusting you and supporting you then the work that you put into your fan page at the beginning will be worth it.