Last time we talked about if you needed to have a Facebook fan page. Today, we are going to talk about how to set one up. Facebook has made this somewhat confusing but even more then that something that is easy to overlook. The steps are not difficult to do you just need to be aware of the choices that are available to you. If you already have a personal profile on Facebook you can go directly to this link https://www.facebook.com/pages/create.php to create a fan page.
Go over each of the 6 button options and pick the best one for your business. When you click that button more options and questions will appear. Answer the best that you can and allow Facebook to guide you through the process. It will then tell you to create a new business account. Click that link and you now have a Facebook fan page! It might not look like much now but with a little bit of work you can fill it out nicely.
You have gone to the work of setting up your Facebook fan page now let’s put as much information on it as you can from the very beginning. Facebook is very visual so you will want to add a header to your page as soon as possible. If you need help with that SRS Virtual Assistant offers that service. Then put content on your page. It does not matter if you have one like or a 1000 likes you have to consistently stay in front of your audience. This is where you build the know, like and trust factor that social media is built around. The biggest misconception about social media is build it and they will buy. No, build it and let people get to know you. This will lead to the relationship that will lead to the sale.
This is a great time to set up your tab section as well. You can add your social media sites, your blog a sign up list for your newsletter as well as many other ideas.
There are a couple of different ways to get likes onto your page. You can invite people from your personal page to come and like it if they want information about your business, you can advertise your page, and you can even buy likes for your page. I believe that the best way to build your like is to look for your target market and build from there. Getting likes is important but building your likes with people who really don’t care about you nor your business does not help you. I encourage you to take the time to build your likes slowly and carefully with your target market. Yes, it will take more time and attention on your part but it will be worth it.